Impact of user generated content on customer engagement
doi: 10.4121/21603993.v1
The doi above is for this specific version of this dataset, which is currently the latest. Newer versions may be published in the future.
For a link that will always point to the latest version, please use
doi: 10.4121/21603993
doi: 10.4121/21603993
Datacite citation style:
Mohammad Galib (2022): Impact of user generated content on customer engagement. Version 1. 4TU.ResearchData. dataset. https://doi.org/10.4121/21603993.v1
Other citation styles (APA, Harvard, MLA, Vancouver, Chicago, IEEE) available at Datacite
Dataset
CC0
To investigate the role of User-Generated Content in customer engagement by identifying the factors that influence customer engagement on social commerce sites.
history
- 2022-11-24 first online, published, posted
publisher
4TU.ResearchData
format
xlsx
language
en-us
organizations
Tennessee State University
DATA
files (1)
-
43,309 bytesMD5:
ac5a521dc5ef9afb8e1f2909ecd42593Data of Content Marketing Article.xlsx - download all files (zip)
43,309 bytes unzipped
