The doi above is for this specific version of this dataset, which is currently the latest. Newer versions may be published in the future. For a link that will always point to the latest version, please use
doi: 10.4121/16685173

Thakur, Pratibha (2021): Data describes the role of social media in improving organizational performance of IT sector in Indian context. Version 1. 4TU.ResearchData. dataset. https://doi.org/10.4121/16685173.v1

Dataset

• Business and Management

India, IT sector, organizational performance, social media

CC BY-NC-ND 4.0

RefWorks, BibTeX, Reference Manager, Endnote, DataCite, NLM, DC, CFF

by Pratibha Thakur

The data describes the impact of social media usage on organizational performance of IT sector in Indian context. The data collected from lower and middle level employees was analyzed using correlation and regression analysis and the results highlighted that social media and organizational performance are positively and significantly correlated. The findings also revealed that social media has a significant impact on organizational performance.

• 2021-10-05 first online, published, posted

4TU.ResearchData

.xlsx

Chandigarh University