The doi above is for this specific version of this dataset, which is currently the latest. Newer versions may be published in the future. For a link that will always point to the latest version, please use
doi: 10.4121/5e7d7ae2-c639-4bcc-8664-a4ad5526868e

Hielscher, Jonas; Schöps, Markus; Opdenbusch, Jens; Reichmann, Felix; Gutfleisch, Marco et. al. (2024): Search terms and codebook accompanying the paper "Selling Satisfaction: A Qualitative Analysis of Cybersecurity Awareness Vendors’ Promises". Version 1. 4TU.ResearchData. dataset. https://doi.org/10.4121/5e7d7ae2-c639-4bcc-8664-a4ad5526868e.v1

Dataset

• Information Systems
• Information and Computing Sciences

Human-Centered Security, Information Asymmetries, Security Awareness, Security Market, Security Training

CC BY-NC-ND 4.0

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by Jonas Hielscher , Markus Schöps , Jens Opdenbusch , Felix Reichmann , Marco Gutfleisch , Karola Marky , Simon Parkin

This is the search terms and interview codebook for the peer-reviewed paper “Selling Satisfaction: A Qualitative Analysis of Cybersecurity Awareness Vendors’ Promises", by Hielscher et al.

The objective of the analysis was to understand how statements on the websites of security awareness vendors aligns with customers' needs; the analysis also examined how websites relate to human-centered security challenges from prior research, and also the role of employees within organizations (as recipients of security awareness and training initiatives). The codebook emerged from a thematic analysis of 2,476 statements on 156 websites from 59 vendors. We gathered search terms from n = 30 awareness professionals to perform an automated Google search. The codebook, as presented here, is arranged into columns, with groups of codes in the first column, followed by the count of occurrences of each code across the transcripts, a brief Description of each code, and an example quote.

• 2024-09-19 first online, published, posted

4TU.ResearchData

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TU Delft, Faculty of Technology, Policy and Management, Department of Multi-Actor Systems;
Ruhr University Bochum