TY - DATA T1 - Relevant Data on the Impact of Visual Elements on Click Behavior When Bilibili (a Chinese social media platform) Users Proactively Search for Popular Science Videos. PY - 2023/07/25 AU - Weifeng Zhang UR - DO - 10.4121/9ffffc40-9eb6-4eda-a9f0-ad7ebacbd937.v1 KW - Bilibili popular science videos KW - Visual persuasion KW - click behavior KW - elaboration likelihood model N2 -


The data in the EXCEL file consists of statistics and integration of 41,224 video records, including parameters such as blogger name, blogger homepage, number of followers, video links, thumbnail image links, view count, danmaku count, repost count, thumbnail brightness, image quality, color, and other relevant data.

The py file contains the code used in this paper, including data scraping, data cleaning, data visualization, and other processes.

The Brisque algorithm is an image quality assessment algorithm that needs to be implemented using MATLAB software.




ER -