@misc{https://doi.org/10.4121/9ffffc40-9eb6-4eda-a9f0-ad7ebacbd937.v1, doi = {10.4121/9ffffc40-9eb6-4eda-a9f0-ad7ebacbd937.v1}, url = {}, author = {Zhang, Weifeng }, keywords = {Bilibili popular science videos, Visual persuasion, click behavior, elaboration likelihood model}, title = {Relevant Data on the Impact of Visual Elements on Click Behavior When Bilibili (a Chinese social media platform) Users Proactively Search for Popular Science Videos.}, publisher = {4TU.ResearchData}, year = {2023}, copyright = {CC BY 4.0}, }