SOCIAL MEDIA EXCEL SHEET.xlsx (40.48 kB)
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Data describes the role of social media in improving organizational performance of IT sector in Indian context

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posted on 05.10.2021, 12:20 by Pratibha ThakurPratibha Thakur
The data describes the impact of social media usage on organizational performance of IT sector in Indian context. The data collected from lower and middle level employees was analyzed using correlation and regression analysis and the results highlighted that social media and organizational performance are positively and significantly correlated. The findings also revealed that social media has a significant impact on organizational performance.

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Publisher

4TU.ResearchData

Geolocation

India

Format

.xlsx

Organizations

Chandigarh University

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